https://www.youtube.com/watch?v=wakGhnDI3gQ

Google 72 Hour Makeathon for Assistive Technology

How might we improve mobility for people who are blind?   Organizations involved: Google, Tikkun Olam Makers, Stanford D. School Need Knowers: Josh Miele, Michael Shaw If you clicked play on the video above, you will see a man using the mobility application we made during the 2015 Google and TOM (not the shoe brand) […]

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REI drops mic on Black Friday. A free lesson on purpose and brand differentiation.

Wake up early to surf, not shop. REI will not participate in the Thanksgiving day sales event that seems to create a stampede of shoppers willing to do just about anything in order to hunt down low prices. Instead, the company is opting to give their employees the day off so they can enjoy the great outdoors and encouraging […]

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